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Z-Trend Achievement Stories

İLHAN BAKLACI /Financial Director - Z-Trend

Z-Trend is the newest company of Ziylan group. Z-Trend distributing high fashion shoes and bag collection through the strong distribution channel, gained a serious market share in a short time. Z-Trend adding new ones to the brands distributed such as Morgan, Tom Tailor, Marie Claire, Lee Cooper, Naf Naf, B&W, and Taxi each season, added world’s crazily loved brand, Betty Boop’s Turkey license since the winter season.

Z-Trend aiming to be the main supplier to the exclusive shoe stores all around Turkey, also considers advertisement as very important. Z-Trend increases its brands’ awareness thanks to strong ads published in international magazines and sponsorship agreements. Z-Trend serves its customers in 8 different showrooms in 4.000 m3 space in Ziylan Group’s the first 40.000 m2-shoe plaza in Turkey.

Z-Trend distributing world’s leading brands such as Lee Cooper, Marie Claire, Morgan Shoes preferred to use Logo Tiger program and Infodrom firm for ERP application.

Thus, the goods lack-supplied or over-supplied by the supplier and the orders sent to suppliers can be followed instantly.

Import processes can be planned and implemented within the project and forms belonging to the products en-route and in customs warehouse can be designed.

In addition, monitoring the list of goods and modification is done according to Z-Trend’s necessities.

Thanks to being provided with instant stock and import follow mechanism which Z-Trend needed, we could save considerable time and reduce the costs comparing to the previous configuration.

This system provided us with proceeding import and export processes according to Turkey Foreign Trade Regulations as a part Foreign Trade Solution.

As Z-Trend, we enriched Logo system which we bought in order to transfer all our process to the system according to recent conditions in 2006, by developing several projects after we got along with Infodrom in 2007. The most important phases are consisted of studies on for swift invoicing, foreign trade process and setting stocks background.

We formalized our trust to Infodrom getting along with an agreement since the project results reinforced our reliability to Infodrom. Infodrom provided us with considerable benefit for project content’s creation and for our success.